SKILLS

EXPERIENCE

Center for the Future of Work, Spears School of Business at Oklahoma State University – Stillwater, Oklahoma
Communications Coordinator

July 2023 – Present

• Develop and execute comprehensive, multi-channel marketing plans to promote the center and its programs
• Partner with program coordinators to deliver tailored marketing and communication strategies for conferences, events, and services
• Create and manage engaging content across social media platforms to increase visibility and engagement, while ensuring accessibility compliance with ADA standards
• Supervise and mentor a student worker, providing guidance on marketing tasks and professional development
• Design a variety of materials, including digital and print graphics, fliers, presentations, signage, and promotional items
• Write and edit content for press releases, social media, newsletters, websites, and internal publications
• Maintain brand consistency across all marketing materials in alignment with institutional guidelines
• Manage center email marketing campaigns, including newsletters and targeted event communications
• Oversee website content updates, structure, and functionality to ensure clarity, accuracy, strong user experience, and accessibility compliance with ADA laws
• Take and edit photos at events for use in promotional and post-event materials
• Manage and execute Google Ads campaigns to drive targeted traffic
• Serve as the primary liaison to the college’s marketing team, ensuring alignment and collaboration on shared projects
• Coordinate with vendors to design and order promotional items and printed materials
• Manage media assets and content calendars to streamline planning and publication workflows
• Support event planning and logistics, including coordination with audiovisual teams and on-site execution

EXPERIENCE

Oklahoma State University College of Veterinary Medicine – Stillwater, Oklahoma
Coordinator, Marketing and Public Relations

February 2022 – June 2023

• Directed all marketing, communications, and public relations efforts for the college, ensuring consistent messaging and alignment with institutional goals
• Supervised and supported the communications specialist, managing workflow and content strategy
• Wrote and published compelling articles that promoted the college’s research, programs, and impact to broad audiences
• Translated complex veterinary research, procedures, and academic content into clear, accessible messaging for the general public
• Led the production of the college’s annual magazine, Vet Cetera, from concept to publication
• Developed internal and external communications on behalf of the college dean, including key messaging, announcements, and stakeholder updates
• Created and distributed a weekly e-newsletter to keep faculty, staff, and stakeholders informed of college news and events
• Maintained strict adherence to university brand standards across all digital and print materials
• Acted as a media contact and worked directly with journalists to coordinate coverage and provide expert sources
• Collaborated closely with the university’s central communications team on veterinary medicine–related stories and initiatives
• Built relationships with communications professionals across campus to support cross-college initiatives and campaigns
• Created digital marketing materials and managed content for digital signage using FourWinds Interactive
• Designed and developed a wide range of print and digital materials including fact sheets, flyers, programs and event materials

Oklahoma State University College of Veterinary Medicine -Stillwater, Oklahoma
Web Designer

September 2015 – February 2022

• Assisted the Marketing and Public Relations Coordinator with all communications and marketing activities
• Managed the college’s web presence by curating and updating content to highlight news, achievements, and initiatives while ensuring alignment with institutional branding and messaging
• Maintained the CVM event calendar (Trumba), ensuring timely and accurate event listings
• Supported social media efforts through content creation, scheduling and audience engagement
• Captured and edited photographs
• Wrote articles for digital and print publication, featuring faculty research, student stories and college milestones
• Reviewed and edited communications materials for clarity, accuracy and brand compliance
• Monitored and analyzed website and social media analytics to guide content strategy
• Designed visual elements to support communications, including graphics for events, newsletters and digital platforms
• Fostered strong working relationships with faculty and staff to support college-wide communications
• Served as Communication Committee Chair on the Staff Advisory Council (SAC), leading strategic outreach
• Created and implemented a communications strategy for SAC, establishing several enduring processes

Langston University – Langston, Oklahoma
Digital Marketing Specialist

May 2014 – September 2015

• Maintained and created content for the university website, ensuring accuracy, clarity and alignment with institutional messaging
• Developed content and coordinated integrated campaigns across social media channels to support strategic communication goals
• Identified and resolved web content issues to ensure a seamless, user-friendly digital experience
• Researched and wrote press releases, feature stories and news articles highlighting university achievements and events
• Built and nurtured collaborative relationships with faculty, staff, students and community members to support effective storytelling
• Edited and reviewed copy for web, print and social media to ensure consistency, accuracy and compliance with brand and style guidelines
• Assisted the graphic designer and photographer during peak workloads to support content production and campaign execution
• Monitored and analyzed website and social media performance metrics to inform content strategy and enhance audience engagement
• Coordinated with media representatives, providing on-campus support and facilitating interviews and coverage
• Served as a liaison between university departments and external partners to ensure clear, timely communication and collaboration

International Ground Source Heat Pump Association -Stillwater, Oklahoma
Intern

March 2013 – May 2014

• Researched and wrote in-depth feature articles for Geo Outlook Magazine, covering complex topics for an international audience
• Selected compelling photography for editorial pieces and crafted clear, engaging cutlines to enhance visual storytelling
• Assisted the editor with copy editing and layout, ensuring grammatical accuracy, consistency, and adherence to publication standards
• Wrote persuasive and informative copy for brochures, newsletters, press releases, and other marketing and promotional materials

EDUCATION
Oklahoma State University – Stillwater, Oklahoma
Bachelor of Science in Strategic Communication

MAY 2014